eControlling

Do you just want figures - or relevant information?

On the Internet you can quantify almost everything - visitors, clicks or page impressions. But how relevant are these figures for you? Taken on their own, they have little significance - it is only when you connect them with other pieces of information that you get a substantiated basis for your managerial decisions. However, in this respect most approaches fail. It's true that they make use of diverse sources of information, but they don't establish any meaningful connections.

The anylizer is anykey's innovative eControlling solution. It filters relevant information for your eMarketing and shows it in a decision-making context.

Benefits the anylizer offers you:

• Owing to its role-based concept, the anylizer provides immediate assistance to those members of your staff who are involved in eMarketing operations.
• In addition to standard evaluations that are often asked for, the anylizer offers you the possibility of determining your own key figures for successful financial controlling. You can quickly and reliably determine, which areas to invest in and which not to waste money on.
• These confidential pieces of information won't leave your company but will stay on your own system. That's a decisive advantage over most of the other analysis programs.
• Standardized interfaces facilitate a trouble-free installation of the anylizer into your existing online marketing structure.

You want to learn more about how the anylizer can assist you in your online marketing? Phone or email us.